What kinds of information do we
Depending on which
Services you use, we collect different kinds of information from or about you.
Things you do and
information you provide.
We collect the
content and other information you provide when you use our Services, including
when you sign up for an account, create or share, and message or communicate
with others. This can include information in or about the content you provide,
such as the location of a photo or the date a file was created. We also collect
information about how you use our Services, such as the types of content you
view or engage with or the frequency and duration of your activities.
Things others do
and information they provide.
We also collect
content and information that other people provide when they use our Services,
including information about you, such as when they share a photo of you, send a
message to you, or upload, sync or import your contact
networks and connections.
We will not collect
information about the people and groups you are connected to and how you
interact with them, such as the people you communicate with the most or the
groups you like to share with. We also collect contact information you provide
if you upload, sync or import this information (such as an address book) from a
If you use our
Services for purchases or financial transactions (like when you buy something
on S-Books, make a purchase in a game, or make a donation), we collect
information about the purchase or transaction. This includes your payment
information, such as your credit or debit card number and other card
information, and other account and authentication information, as well as
billing, shipping and contact details.
We will not collect
information from or about the computers, phones, or other devices where you
install or access our Services, depending on the permissions you’ve granted. We
may associate the information we collect from your different devices, which
helps us provide consistent Services across your devices. Here are some
examples of the device information we collect:
Attributes such as the operating system,
hardware version, device settings, file and software names and types, battery
and signal strength, and device identifiers.
Device locations, including specific
geographic locations, such as through GPS, Bluetooth, or WiFi
Connection information such as the name of
your mobile operator or ISP, browser type, language and time zone, mobile phone
number and IP address.
from websites and apps that use our Services.
We will not
collect information when you visit or use third-party websites and apps that
use our Services (like when they offer our Like button or S-Books Log In or use
our measurement and advertising services). This includes information about the
websites and apps you visit, your use of our Services on those websites and
apps, as well as information the developer or publisher of the app or website
provides to you or us.
from third-party partners.
information about you and your activities on and off S-Books from third-party
partners, such as information from a partner when we jointly offer services or
from an advertiser about your experiences or interactions with them.
information about you from companies that are owned or operated by S-Books, in
accordance with their terms and policies. Learn more about these
companies and their privacy policies.
How do we use this information?
We are passionate
about creating engaging and customized experiences for people. We use all of
the information we have to help us provide and support our Services. Here’s
and develop Services.
We are able to
deliver our Services, personalize content, and make suggestions for you by
using this information to understand how you use and interact with our Services
and the people or things you’re connected to and interested in on and off our
We also use
information we have to provide shortcuts and suggestions to you. For example,
we are able to suggest that your friend tag you in a picture by comparing your
friend's pictures to information we've put together from your profile pictures
and the other photos in which you've been tagged. If this feature is enabled
for you, you can control whether we suggest that another user tag you in a
photo using the “Timeline and Tagging” settings.
When we have
location information, we use it to tailor our Services for you and others, like
helping you to check-in and find local events or offers in your area or tell
your friends that you are nearby.
We conduct surveys
and research, test
features in development, and analyze the information we have to evaluate and
improve products and services, develop new products or features, and conduct
audits and troubleshooting activities.
We use your
information to send you marketing communications,
communicate with you about our Services and let you know about our policies and
terms. We also use your information to respond to you when you contact us.
and measure ads and services.
We use the information we have to
improve our advertising and measurement systems so we can show you relevant ads
on and off our Services and measure the effectiveness and reach of ads and
services. Learn more about
advertising on our Services and how you can controlhow information about you is used to
personalize the ads you see.
Promote safety and
We use the
information we have to help verify accounts and activity, and to promote safety
and security on and off of our Services, such as by investigating suspicious
activity or violations of our terms or policies. We work hard to protect your
account using teams of engineers, automated systems, and advanced technology
such as encryption and machine learning. We also offer easy-to-use security
tools that add an extra layer of security to your account. For more information
about promoting safety on S-Books, visit the S-Books Security Help Center.
similar technologies to provide and support our Services and each of the uses
How is this information shared?
Sharing On Our
People use our
Services to connect and share with others. We make this possible by sharing
your information in the following ways:
People you share
and communicate with.
When you share and
communicate using our Services, you choose the audience who can see what you
share. For example, when you post on S-Books, you select the audience for the
post, such as a customized group of individuals, all of your Friends, or
members of a Group. Likewise, when you use Messenger, you also choose the
people you send photos to or message.
Public information is any
information you share with a public audience, as well as information in your Public Profile, or
content you share on a S-Books Page or another public
forum. Public information is available to anyone on or off our Services and can
be seen or accessed through online search engines, APIs, and offline media,
such as on TV.
In some cases,
people you share and communicate with may download or re-share this content
with others on and off our Services. When you comment on another person’s post
or like their content on S-Books, that person decides the audience who can see
your comment or like. If their audience is public, your comment will also be
People that see
content others share about you.
Other people may
use our Services to share content about you with the audience they choose. For
example, people may share a photo of you, mention or tag you at a location in a
post, or share information about you that you shared with them. If you have
concerns with someone’s post, social reporting is a way for people to quickly
and easily ask for help from someone they trust. Learn More.
websites and third-party integrations on or using our Services.
When you use
third-party apps, websites or other services that use, or are integrated with,
our Services, they may receive information about what you post or share. For
example, when you play a game with your S-Books friends or use the S-Books
Comment or Share button on a website, the game developer or website may get
information about your activities in the game or receive a comment or link that
you share from their website on S-Books. In addition, when you download or use
such third-party services, they can access your Public Profile, which includes
your username or user ID, your
age range and country/language, your list of friends, as well as any
information that you share with them. Information collected by these apps,
websites or integrated services is subject to their own terms and policies.
Learn more about
how you can control the information about you that you or others share with
these apps and websites.
within S-Books companies.
information we have about you within the family of companies that are part of
S-Books. Learn more about our
If the ownership
or control of all or part of our Services or their assets changes, we may
transfer your information to the new owner.
Third-Party Partners and Customers
We work with third
party companies who help us provide and improve our Services or who use advertising
or related products, which makes it possible to operate our companies and
provide free services to people around the world.
Here are the types
of third parties we can share information with about you:
Measurement and Analytics Services (Non-Personally Identifiable Information
We want our
advertising to be as relevant and interesting as the other information you find
on our Services. With this in mind, we use all of the information we have about
you to show you relevant ads. We do not share information that personally
identifies you (personally identifiable information is information like name or
email address that can by itself be used to contact you or identifies who you
are) with advertising, measurement or analytics partners unless you give us
permission. We may provide these partners with information about the reach and
effectiveness of their advertising without providing information that
personally identifies you, or if we have aggregated the information so that it
does not personally identify you. For example, we may tell an advertiser how
its ads performed, or how many people viewed their ads or installed an app
after seeing an ad, or provide non-personally identifying demographic
information (such as 25 year old female, in Madrid, who likes software
engineering) to these partners to help them understand their audience or
customers, but only after the advertiser has agreed to abide by our advertiser guidelines.
Please review your
advertising preferences to
understand why you’re seeing a particular ad on S-Books. You can adjust your ad
preferences if you want to control and manage your ad experience on S-Books.
service providers and other partners.
information to vendors, service providers, and other partners who globally
support our business, such as providing technical infrastructure services,
analyzing how our Services are used, measuring the effectiveness of ads and
services, providing customer service, facilitating payments, or conducting
academic research and surveys. These partners must adhere to strict
confidentiality obligations in a way that is consistent with this Data Policy
and the agreements we enter into with them.
How can I manage or delete
information about me?
You can manage the
content and information you share when you use S-Books through the Activity Log tool. You
can also download information associated with your S-Books account through our Download Your Information tool.
We store data for
as long as it is necessary to provide products and services to you and others,
including those described above. Information associated with your account will
be kept until your account is deleted, unless we no longer need the data to
provide products and services.
You can delete
your account any time. When you delete your account, we delete things you have
posted, such as your photos and status updates. If you do not want to delete
your account, but want to temporarily stop using S-Books, you may deactivate
your account instead. To learn more about deactivating or deleting your
account, click here. Keep in mind that information that
others have shared about you is not part of your account and will not be
deleted when you delete your account.
How do we respond to legal requests
or prevent harm?
We may access,
preserve and share your information in response to a legal request (like a
search warrant, court order or subpoena) if we have a good faith belief that
the law requires us to do so. This may include responding to legal requests
from jurisdictions outside of the
How our global services operate
S-Books may share
information internally within our family of companies or with third parties for
purposes described in this policy. Information collected within the European
Economic Area (“EEA”) may, for example, be transferred to countries outside of
the EEA for the purposes as described in this policy. We utilize standard
contract clauses approved by the European Commission, adopt other means under
European Union law, and obtain your consent to legitimize data transfers from
the EEA to the
You can contact us
using the information provided below with questions or concerns. We also may
resolve disputes you have with us in connection with our privacy policies and practices
through TRUSTe. You can contact TRUSTe
through their website.
How will we notify you of changes to
We’ll notify you
before we make changes to this policy and give you the opportunity to review
and comment on the revised policy before continuing to use our Services.
How to contact S-Books with questions
learn more about how privacy works on S-Books, please check out Privacy Basics. If you have
questions about this policy, here’s how you can reach us:
Please contact S-Books, Inc. online or by mail at:
The data controller responsible for your information is S-Books Ireland
Ltd., which you can contact online or by mail at:
S-Books Ireland Ltd.
Date of Last
Revision: September 29, 2016